Broadside Visuals: A Case Study
A wedding photography and videography company owned by husband and wife duo nicknamed “The Wedding Pirates”. This business focuses on crafting a unique product for each and every bride and groom that they work with.
The Objectives:
Increase Organic Visits to BroadsideVisuals.com
Rank for Wedding Photography/Videography specific keywords
Develop a wider audience on the East Coast
The Challenges:
Negative experience with past SEO agencies
Showcasing ROI of SEO on potential leads
The Tactics:
Long and short form content strategy
Google My Business Profile Optimization and Review Management
Maximizing link building opportunities
Campaign Performance:
After months of consistently creating optimized website content in the form of blogs, gaining new backlinks and managing and updating the clients Google My Business account, we saw a 50% increase in users coming to the site from Google.
Burgos Realty Company: A Case Study
Burgos Realty Company is a Latino and Black-Owned real estate firm powered by experts who are well versed in business, marketing and all things real estate. We represent both residential and commercial buyers and sellers in New Jersey and Maryland
The Objectives:
Improve website speed and experience
Update and Optimize content on site for best SEO practices
Identify future ways to expand digital presense on Google
The Challenges:
Limited SEO improvements done on site in the past
Tight timeline turnaround to accomplish all project needs
The Tactics:
Title and tag optimizations site wide
Content updates to reflect optimal keyword research
A structured and step by step plan to build upon for future digital marketing sucess
Project Performance:
A site optimization plan was executed within a one month timeline. Site load speed was improved by over 3 seconds. Burgos' Google My Business Account was optimized as well as updated with current site content. Future backlinking and content strategies were developed to help grow organic traffic to site.
